The NASCAR Cup Series has confirmed that Sunday’s 2024 season-opening Daytona 500 at Daytona International Speedway will reach over 550 million race fans worldwide as it will be aired in 185 countries across the globe.
Seven-time NASCAR Cup Series champion Jimmie Johnson will compete in his 21st Daytona 500 in the No.84 Carvana Toyota XSE. Speaking about the news, Nick Skipper, NASCAR managing director of media strategy commented saying:
“We can’t wait to kick off the season with the prestigious DAYTONA 500 and continue to provide the thrill of some of the closest, high-passing racing in the world to fans around the globe. “Adding coverage in these new territories, as well as strategic new partners in existing ones, emphasizes the universal appeal of our sport and reinforces our dedication to providing fans with unparalleled access to the excitement of NASCAR racing.”