Formula One announced on Froday that this weekend’s Brazilian Grand Prix at the Interlagos circuit in Sao Paulo will be broadcast live on Formula One’s official Twitch account in Brazil.
The Sprint race and Heineken Brazilian Grand Prix will also be broadcast live.
Gaules a prominent figure on the Twitch platform in Brazil will also stream the race live. Speaking about the news, Formula One’s Director of Media Roghts Ian Holmes said:
“We’re thrilled to be bringing live F1 action to fans in Brazil on Twitch this weekend, as we get ready for three days of competitive racing, including the F1 Sprint, where every point matters at this stage of the season.
Twitch has incredible reach and is able to provide a unique creative approach to sports media coverage for an engaged digital audience, so it’s the perfect platform for us to bring F1 to the next generation of fans, in
a country with such a rich and illustrious history in the sport.