The NASCAR Cup Series announced in Nashville on Wednesday that they have reached a major broadcasting agreement with NBC Sports, Fox, Amazon, and Warner Bros Discovery beginning in 2025 through to 2031. FOX Sports CEO and Executive Producer Eric Shanks commented saying:
“We are proud to begin the next chapter of what will soon be a three-decade relationship with our friends at NASCAR. “As the continued home of the DAYTONA 500, we look forward to getting every season off to a roaring start.”
Continuing its coverage of the NASCAR Cup Series Playoffs for an additional seven years, NBC Sports will air the final 14 races of the season culminating with the Cup Series Championship Race. This multi-platform agreement will feature a mix of races and content on NBC, USA Network and Peacock in 2025-2031.
NBC Sports President Rick Cordella commented saying:
“We are thrilled that the NASCAR champion will continue to be crowned on our platforms for years to come. “Whether it’s the unpredictability of a superspeedway, a Playoff cutoff race, or the championship finale, NBC Sports will use its wide array of platforms to present the dramatic conclusion to every NASCAR season for what will be 17 years at the end of this extension.”
In their first foray into Motorsport streaming, Amazon Prime will exclusively stream five Cup Series races. As part of this seven-year deal, Prime Video will also offer exclusive coverage of practice and qualifying for the first half of the NASCAR Cup Series season (excluding The Clash, Daytona 500 and All-Star races). Prime Video is also working with NASCAR Studios on an upcoming Garage 56 documentary. All NASCAR races, qualifying, practices, and other content will be available to Prime members in the U.S.
Jay Marine, vice president and global head of sports at Prime Video said:
“NASCAR is the most popular motorsport in the country, and we can’t wait to deliver Cup Series racing to Prime members in the U.S. for the first time. “We are excited to find ways to get NASCAR fans closer to the racing than ever before, and we are proud to contribute to the growth of the sport in the years ahead.”
TNT Sports – which has previously had a 32-year history with NASCAR – will offer NASCAR Cup Series content across multiple platforms. TNT Sports races will stream live on the B/R Sports Add-On on Max, along with the return of live race telecasts on TNT for the first time since 2014. All second-half practice and qualifying events will be simulcast on Max and truTV. Bleacher Report will also feature NASCAR content across its social, digital and mobile platforms.
Luis Silberwasser, Chairman and CEO, Warner Bros. Discovery Sports said:
“We are thrilled to welcome NASCAR back to TNT Sports, and build on our rich, shared history of providing immersive fan experiences that only our world-class team can deliver. “This agreement expands our portfolio of premium sports content throughout the Summer and further elevates Max and our leading linear networks. We look forward to utilizing all of our resources to create new opportunities for compelling storytelling that connects with our fans, as we present the thrilling action and excitement on the track in innovative ways throughout the entire NASCAR season.”