Chip Ganassi Racing announced on Thursday that Root Insurance has joined their INDYCAR team on a multi-year year partnership to sponsor both the No.10 DHL Honda of defending series champion Alex Palou and the No.11 Ridgeline Lubricants Honda of Marcus Armstrong.
Armstrong will carry primary sponsorship from Root Insurance in several races during the 2024 season, starting with the race at Barber Motorsports Park in April.
Speaking about the news, Chip Ganassi said:
We are happy to bring Root on board for 2024 and beyond. “In our discussions with their leadership team, we were quite impressed by their innovative business model and their plans for the partnership. We are looking forward to working together toward our common goals.
Root’s SVP of Business Development, Jason Shapiro said:
“We are excited to partner with Chip Ganassi Racing and explore all the opportunities it provides. “As a leading technology brand, Root is always looking to find partnerships that align with our vision for providing a better car insurance experience. Chip Ganassi Racing’s culture of success and winning is a great fit with the success and disruption that Root is making in insurance.
The 2024 NTT INDYCAR SERIES season kicks off from March 8-10 with the Firestone Grand Prix of St Petersburg presented by RP Funding.