Wisconsin State Fair Park announced on Friday that Snap-On Tools have been named as the entitlement sponsor of the Milwaukee Mile INDYCAR race.
Shari Black, CEO of Wisconsin State Fair Park says:
“We take immense pride in all things Wisconsin. This partnership between two iconic and hardworking brands, Snap-on and the Milwaukee Mile, is a perfect match. “Tradition and innovation are in the DNA of both our organizations and those values will act as our roadmap to success. I’m confident this collaboration will elevate the event – on the track and in our Free Fan Zone.
At this race, Snap-on will commemorate its 105th anniversary with makers and fixers in attendance from itsMilwaukee hand tool plant, located in the city where it all began. Simultaneously, Snap-on celebrates its 44th year as a partner in INDYCAR racing in 2025.
Nick Pinchuk, Chairman and Chief Executive of Snap-On says:
“Born in Milwaukee 105 years ago and still proudly producing tools in this city and in factories all across America for the makers and fixers, the working men and women who keep our nation moving forward, we are honored to be the title sponsor of this exciting INDYCAR race weekend. Our partnership with INDYCAR and with Team Penske runs proud and deep. “It’s only fitting to be racing at this historic oval track, working with the extraordinary team at INDYCAR, hosting the Snap-on people of work, and celebrating the local Milwaukee community and its renowned Wisconsin State Fair Park. We look forward to an exciting and memorable summer weekend for all
Team Penske founder and owner Roger Penske whose Penske Entertainment Corporation own and operate the NTT INDYCAR SERIES and Indianapolis Motor Speedway says:
“Snap-on has been a trusted partner for more than 40 years and the company has a long history and tradition in INDYCAR racing. “As a global industry-leading brand based in Wisconsin, Snap-on is the perfect fit as title sponsor of the NTT INDYCAR SERIES race weekend at the Milwaukee Mile – the world’s most historic oval track at Wisconsin State Fair Park. We look forward to celebrating Snap-on’s 105th anniversary this summer during the Snap-on Milwaukee Mile 250 Weekend, and we are excited to add to the legacy of INDYCAR racing in Milwaukee for years to come with Snap-on’s continued support