BWT released a statement on Wednesday evening to say that they never had any doubts about continuing their partnership with the SportPesa Racing Point F1 Team for the 2019 Formula One season and beyond.
CEO of BWT Andreas Weissenbacher commented saying:
“There were no doubts about our interest for continuing our Formula 1 engagement. We would like to get all fans enthusiastic about our Pink livery. Our Sponsorship activities are meanwhile an important part of our brand and marketing strategy with its high end engagement in the top class of motor sports.
BWT began their association with the Silverstone based outfit in it previous guise and speaking about the partnership head of Marketing with BWT Group Luiz Hubner commented by saying:
We’re very proud that our pink cars are back cutting a dash in Formula 1 2019 and looking forward to new top results in the sport. Based on the good collaboration and friendship with the race team, we are quite sure to continue with them the path of success in the new race season.
Weissenbacher concluded saying:
“I am delighted that our engagement in Formula 1 drives next to the success and top class results in the sport also our further rollout of our vision BWT – For You and Planet Blue.